The Sabba brand was established in 2014 by Alessandro Sabbatini. Sabbatine began by creating just forty pieces each year. He began his career at Carnet and moved to Cartier learning and perfecting the craft. The released pieces are sold in Europe and the United States through very competitive and narrow channels of sale. The pieces produced have generally been priced from $60,000 to $500,000 consisting of rings and earrings mostly. However it is rumored that he plans to expand the product categories to include bracelets, necklaces, and objects.