Bucheron
Boucheron is a French luxury jewelry and watch brand that was founded in 1858 by Frédéric Boucheron. The brand is known for its high-quality and innovative jewelry designs that incorporate precious stones, intricate metalwork, and avant-garde techniques.
Boucheron opened his first boutique in the Galerie de Valois in the Palais-Royal district of Paris, and quickly became known for his originality and creativity. He was one of the first jewelers to use malleable gold, which allowed him to create flexible, lightweight jewelry that was both beautiful and wearable.
In 1893, Boucheron's son, Louis, took over the family business and continued to expand the brand's reach with the opening of a second store in the Place Vendôme in Paris. The Place Vendôme boutique became the flagship location for the brand, and was later joined by additional boutiques in London, New York, and Tokyo.
Over the years, Boucheron has become known for its unique and exceptional jewelry designs, including its famous "serpent" necklace, which was created in 1888 and is still produced by the brand today. The brand has also collaborated with artists and designers, such as Salvador Dali and Zaha Hadid, to create one-of-a-kind pieces that are true works of art.
Today, Boucheron is part of the global luxury group Kering, and continues to produce exquisite jewelry and watches that are sought after by collectors and connoisseurs around the world.
Boucheron opened his first boutique in the Galerie de Valois in the Palais-Royal district of Paris, and quickly became known for his originality and creativity. He was one of the first jewelers to use malleable gold, which allowed him to create flexible, lightweight jewelry that was both beautiful and wearable.
In 1893, Boucheron's son, Louis, took over the family business and continued to expand the brand's reach with the opening of a second store in the Place Vendôme in Paris. The Place Vendôme boutique became the flagship location for the brand, and was later joined by additional boutiques in London, New York, and Tokyo.
Over the years, Boucheron has become known for its unique and exceptional jewelry designs, including its famous "serpent" necklace, which was created in 1888 and is still produced by the brand today. The brand has also collaborated with artists and designers, such as Salvador Dali and Zaha Hadid, to create one-of-a-kind pieces that are true works of art.
Today, Boucheron is part of the global luxury group Kering, and continues to produce exquisite jewelry and watches that are sought after by collectors and connoisseurs around the world.
