Assael
Assael Jewelry is a fine jewelry brand that specializes in pearls, particularly South Sea pearls. The brand was founded by Salvador J. Assael in the 1950s.
Salvador J. Assael was born in Syria in 1924 and moved to New York City with his family as a young boy. As a teenager, he began working in the jewelry industry and soon developed a passion for pearls.
In the 1950s, Assael traveled to the South Pacific and became fascinated by the region's natural beauty and abundance of high-quality pearls. He began importing South Sea pearls to the United States, where they quickly gained popularity among collectors and connoisseurs.
Over the years, Assael Jewelry has become known for its exceptional quality and unique designs. The brand works with some of the world's most skilled artisans to create pieces that showcase the natural beauty of pearls and other precious gems.
In addition to its focus on pearls, Assael Jewelry has also created collections that feature diamonds, sapphires, and other precious stones. The brand's pieces are sold in some of the world's most prestigious stores, including Neiman Marcus, Saks Fifth Avenue, and Harrods.
Today, Assael Jewelry is still owned and operated by the Assael family. Salvador's son, Amir, now serves as the company's CEO and continues to uphold the brand's tradition of excellence in fine jewelry.
Salvador J. Assael was born in Syria in 1924 and moved to New York City with his family as a young boy. As a teenager, he began working in the jewelry industry and soon developed a passion for pearls.
In the 1950s, Assael traveled to the South Pacific and became fascinated by the region's natural beauty and abundance of high-quality pearls. He began importing South Sea pearls to the United States, where they quickly gained popularity among collectors and connoisseurs.
Over the years, Assael Jewelry has become known for its exceptional quality and unique designs. The brand works with some of the world's most skilled artisans to create pieces that showcase the natural beauty of pearls and other precious gems.
In addition to its focus on pearls, Assael Jewelry has also created collections that feature diamonds, sapphires, and other precious stones. The brand's pieces are sold in some of the world's most prestigious stores, including Neiman Marcus, Saks Fifth Avenue, and Harrods.
Today, Assael Jewelry is still owned and operated by the Assael family. Salvador's son, Amir, now serves as the company's CEO and continues to uphold the brand's tradition of excellence in fine jewelry.